Super!Geek, 3/18, Hebdige

I remember the first time I heard the term hegemony. It was during my second CMC 100 class, and honestly, I hadn't done the reading. My professor was presenting a power point to support the reading, and I kept thinking "What is hegemony? And why the heck did I skip the reading for the second class?!" I left class and and pretty much read three classes ahead. I was always struck by the term hegemony; I clung to the term, and I remember using it so much over the following weeks that people got annoyed with me over it! Hebdige's article was like rediscovering the term. The concept of culture transitioning into hegemony is extremely intriguing. With so many facets of culture, how does one piece transform into a normative value? Hebdige offers t