So I know these are two big quotes, but I thought they were very good quotes that did a lot of self explaining for the topic we are talking about. “The mass media serve as a system for communicating messages and symbols to the general populace. It is their function to amuse, entertain, and inform, and to inculcate individuals with the values, beliefs, and codes for behavior that will integrate them into the institutional structures of the larger society. In a world of concentrated wealth and major conflicts of class interest, to fulfill this role requires systematic propaganda.” This quote explains how our media is played out in our society and how they are so influential in our contemporary society. For example, we can see this amusement, entertainment and information played out on: TV, the radio, and most all advertisements.
“The essential ingredients of our propaganda model, or set of news “filters,” fall under the following headings (1) the size, concentrated ownership, owner wealth, and profit orientation of the dominant mass-media firms; (2)advertising as the primary income source of the mass media; (3) the reliance of the media on information provided by government, business, and “experts” funded and approved by these primary sources and agents of power; (4) “flak” as a means of disciplining the media; and (5) “anticommunism” as a national religion and control mechanism.” Since we are talking propaganda I saw this quote at showing how all of propaganda is played out. These are the “ingredients” for our propaganda. It shows us how it functions in our society and how we can tell if it is really working or not. We can relate this to the question of what is real. Even though our media is entertaining and people enjoy it, however, it also fills our minds with things that we must question the realism of it.
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You show that your thoroughly read the text because you identify their key quote along with the 5 ways in which propaganda plays out. You have a good framework for the material we are going to cover tomorrow, but it would have been great to see you develop these ideas further by elaborating on how each point correlated to propaganda building. Also, you mention that in class some theorist bought up the question of what is real? Do you remember who that was? If I were you I would just lightly go through my class notes just to jog your memory of a few of these theorists so that they eventually become second nature to you. :)
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